IIT Delhi: Legacy Meets the Future

IIT Delhi is more than an academic institution—it’s a launchpad for visionaries, innovators, and changemakers. The challenge was to translate this legacy into a modern brand language that resonates with today’s audiences. Through strategic storytelling, sharp design thinking, and AI-powered creative execution, I developed a campaign that balances intellect with emotion, tradition with forward momentum. The result is a bold yet intelligent expression of a brand that leads with purpose and inspires with clarity.